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L'OCCITANE en Provence
L’OCCITANE en Provence and CARBIOS present a PET bottle made from enzymatic recycling, the result of a European circular economy
CARBIOS, (Euronext Growth Paris : ALCRB), a pioneer in the development and industrialization of biological technologies to reinvent the life cycle of plastic and textiles, and L’OCCITANE en Provence, an international cosmetics brand using natural and organic ingredients, a long-term partner of CARBIOS, present a bottle in transparent PET made entirely from enzymatic recycling for a shower oil from the Amande range. In collaboration with converter Pinard Beauty Pack, this bottle exemplifies a shared desire to build en efficient European recycling sector to accelerate the transition to a circular economy for plastic, and meet brands' commitments for more sustainable packaging solutions. The bottle will be on display at CARBIOS’ Stand D02 at “Edition Spéciale” by LuxePack, the trade show dedicated to sustainable premium packaging, to be held on 4-5 June 2024 at the Carreau du Temple in Paris.
A sustainable European recycling sector set in motion:
The 100% recycled PET bottle from CARBIOS' enzymatic depolymerization process was made with a European value chain committed to responsible consumption of sustainable materials. The bottle’s production began with the local supply of PET waste (already collected, sorted and prepared) to the CARBIOS industrial demonstrator in Clermont-Ferrand, France. The waste used consisted of colored bottles, multilayer trays and mechanical recycling residues, none of which are currently recycled using conventional technologies. CARBIOS deconstructed the PET waste into its original monomers, PTA and MEG , using its biorecycling technology. The resulting monomers were then repolymerized into new, fully recycled PET resins within Europe. In Oyonnax, France, these resins were blow-molded by Pinard Beauty Pack to create bottles according to L’OCCITANE’s specifications, and then filled with its shower oil at its Manosque plant.
This European approach optimizes the environmental benefits of the technology and the life cycle analysis (LCA) of each product, by reducing transport distances and integrating local collection and production processes. To meet the needs of international brands, similar chains will have to be established worldwide, drawing inspiration from this example.
CEO, CARBIOS
CARBIOS' innovation accelerates the transition to a circular economy by offering an alternative to petro-sourced PET and a circular PET recycling solution that reduces CO2 emissions by 57%. But to create an efficient recycling sector, all players in the value chain have their part to play, and must work together. The long-term partnership between CARBIOS and L’OCCITANE is testament of this shared desire to promote more responsible consumption. The bottle produced with L'OCCITANE and its converter Pinard illustrates how the industry is moving forward.
R&D Packaging Director, L’OCCITANE
At L'OCCITANE en Provence, we're Cultivators of Change, and we're proud to be part of this forward-looking industry. Today, just over 50% of our PET material is from recycled origin. Thanks in particular to CARBIOS and depolymerization technologies, we will be able to reach 100% by 2027 for all our retail bottles. We are very satisfied with the quality of the bottle produced in collaboration with CARBIOS and Pinard, which enables us to reduce our reliance on fossil-based plastic and offers a viable alternative with equivalent quality and transparency, which is important to showcase our products.
Plant Director, Pinard Beauty Pack
At Pinard, we are delighted to have reached this new milestone and to be associated with the production of L'OCCITANE en Provence’s first bottle using CARBIOS’ revolutionary technology. This bottle was blow-molded under the same conditions and with the same parameters as virgin or mechanically recycled PET, a considerable advantage for the deployment of CARBIOS’ technology. We're seeing strong demand for high-quality recycled PET which can be used to produce the same applications as with virgin PET.
The environmental benefits of CARBIOS biorecycling technology:
Recent life-cycle analyses show a 57% reduction in CO2 emissions compared to virgin plastic production , and for every tonne of recycled PET produced, 1.3 tonnes of oil are avoided. Compared with conventional recycling, enzymatic recycling is 5 times more circular (calculated according to the Ellen MacArthur Foundation's Material Circularity Indicator ). Thanks to its highly selective enzyme, optimized for efficient PET degradation, CARBIOS' depolymerization technology can handle all types of PET waste, including colored, multilayer or textile waste that cannot be recycled with current technologies. CARBIOS’ technology therefore complements mechanical recycling technologies. Furthermore, the two monomers produced (PTA and MEG) make it possible to recreate recycled PET products suitable for food contact and of identical quality to those of petroleum origin.
